Roger Deck

30+ years in the marketing industry with experience boosting revenue sales and optimizing digital communications.
Work Experience

Marketing Manager, ABC Marketing Company

Austin, TX June 1992 Present
  • Drafted company’s five-year marketing plan
  • Coordinated with in-house art team to design packaging for 5 product lines
  • Improved lead generations by 10% through social media campaigns
  • Maintained effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives
  • Launched company’s Snapchat account, which increased followers by 27% in the 15-24 demographic
  • Prepared print marketing materials
  • Oversaw the development of television and radio ads
  • Spearheaded new design of company’s main website
  • Collaborated daily with sales, creative, and legal teams
  • Monitored campaign performance using software like Ryley’s Analytics
  • Created sweepstakes and giveaway contests to increase customer base
  • Recruited, hired, and trained 30 marketing specialists
  • Negotiated new contracts with vendors, saving $160k for the marketing budget

Assistant Marketing Manager, Bethel Clothing Co.

Atlanta, Georgia June 1992 June 2012
  • Wrote and proofread copy for monthly magazines
  • Updated company’s website with new sales and discounts
  • Tracked monthly statistics to ensure company was on target for sales
  • Manage and build presence on social media channels
  • Assisted marketing director with lead generation
  • Interviewed customers for testimonials to place on website
  • Helped establish new social media team and grew company’s global presence by 17%
  • Referenced in 3 separate articles for successful advertising campaigns
  • Worked with international marketing team to draft 2-year marketing plan
  • Worked with international marketing team to draft 2-year marketing plan
Organizations

American Marketing Association

Seattle, WA January 1990 Present
Association of dedicated marketing professionals who work, teach and study in the field and have a passion for advancing the industry

Psi Sigma Epsilon

Tuscaloosa, AZ January 1999 Present
Professional fraternity for students and industry professionals in Marketing and Sales Management.
Seattle, WA
(555) 123-4567
Hobbies
Scuba Diving
Fiction Writing
Film Reviews
Graphic Design
Swimming
Skills
Communication
Data Analysis
Presentation Skills
Organizational Skills
Editing
Creativity
Education
University of Alabama
Tuscaloosa, AL
19881992
Marketing
GPA: 3.9/4.0
Columbia
New York City, New York
19982000
Marketing & Communications
GPA: 3.9/4.0